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Specifications & Deadlines
Enlace is printed on a broadsheet format - maximum size is 6 columns x 21.5 inches
Ad Dimensions:
Standard Page column widths
1 column 1.78 inches
2 columns 3.72 inches
3 columns 5.67 inches
4 columns 7.61 inches
5 columns 9.56 inches
6 columns 11.5 inches |
Double Truck column widths
(Layout and print sizes. Includes 1" gutter)
10 column 18.17 inches
11 columns 20.11 inches
12 columns 22.06 inches
13 columns 24.00 inches |
Deadlines:
Space reservation deadline is Thursday at 5 p.m., 8 working days prior to publication date. Artwork is due Monday at 5 p.m., 5 days prior to publication.
Holidays requiring earlier deadlines include: New Year's Day, Memorial Day, 4th of July, Labor Day, Thanksgiving and Christmas.
Cancellations:
Display Ads: noon PST, Monday prior to publication.
Send your ads online via AdDesk
AdDesk is a service designed to send your ads via the Internet. For instructions on setting up your digital files and sending your ad, go to www.utads.com and click on AdDesk.
Materials for preparing ads
Guidelines to Produce and Send Digital Ads are available online at www.utads.com. 85-through 100-line screen required. Screened area should be between 20 and 80%. Please note there is a 35% dot gain on press. Reverses: solid reverses must be screened to 80% tone if they occupy more than 30% of the ad on ads 10 column inches or larger. Reverse type should not be less than 14-point sans serif. For more information, visit www.utads.com or call your account manager.
Translations and production
Enlace provides professional Spanish-language advertising layout and design, including translations, at no additional cost. (Some restrictions may apply.) Preprints:
Minimum Volume: 10,000. Maximum: 85,000
Size: Minimum: 5" x 7". Maximum: 11"x12"
Deliver to 5260 Anna Ave., San Diego, Calif., 92110, (619) 293-1498
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